Malaysia is shifting from omnichannel commerce to seamless commerce 马来西亚正从全渠道商务转向无缝商务
Omnichannel may have been the popular buzzword in the past year, but seamless commerce is set to rise in 2025. This represents brands’ ability to provide a seamless customer experience across various platforms—social media, apps, websites, marketplaces, and offline stores. The pandemic, AI, and resilient supply chains have accelerated this comprehensive approach.
49% of consumers adopt a hybrid shopping approach and are comfortable with both physical and online stores. When shopping in a physical store, 8 out of 10 shoppers check product reviews and compare prices on their mobile. This highlights seamless shopping growth as one of Malaysia’s rising e-commerce trends. Brands are increasingly investing in live streaming, social media, efficient inventory management, and faster shipping to increase customer satisfaction.
马来西亚正从全渠道商务转向无缝商务
全渠道（Omnichannel）可能是过去一年流行的术语，但无缝商务（Seamless Commerce）将在2025年迅速崛起。这种模式意味着品牌能够在多个平台（社交媒体、应用程序、网站、电商平台以及线下门店）之间提供无缝的客户体验。疫情、人工智能（AI）以及强韧的供应链加速了这一全面商业模式的发展。
49% 的消费者采用混合购物模式，既习惯于线下购物，也适应线上购物。在实体店购物时，80% 的消费者会使用手机查看产品评价并比价。这表明无缝购物正在成为马来西亚电子商务的最新趋势。
为了提升客户满意度，品牌纷纷加大在直播、社交媒体、智能库存管理和更快物流配送等领域的投资。
https://Companyregistrationkualalumpur.wasap.my
49% of consumers adopt a hybrid shopping approach and are comfortable with both physical and online stores. When shopping in a physical store, 8 out of 10 shoppers check product reviews and compare prices on their mobile. This highlights seamless shopping growth as one of Malaysia’s rising e-commerce trends. Brands are increasingly investing in live streaming, social media, efficient inventory management, and faster shipping to increase customer satisfaction.
马来西亚正从全渠道商务转向无缝商务
全渠道（Omnichannel）可能是过去一年流行的术语，但无缝商务（Seamless Commerce）将在2025年迅速崛起。这种模式意味着品牌能够在多个平台（社交媒体、应用程序、网站、电商平台以及线下门店）之间提供无缝的客户体验。疫情、人工智能（AI）以及强韧的供应链加速了这一全面商业模式的发展。
49% 的消费者采用混合购物模式，既习惯于线下购物，也适应线上购物。在实体店购物时，80% 的消费者会使用手机查看产品评价并比价。这表明无缝购物正在成为马来西亚电子商务的最新趋势。
为了提升客户满意度，品牌纷纷加大在直播、社交媒体、智能库存管理和更快物流配送等领域的投资。
https://Companyregistrationkualalumpur.wasap.my
04 Mar 2025
